Cookie Policy: How We Use Tracking Technologies
How John Marks Records uses cookies and similar technologies to keep this site working and to understand how visitors use it.
Last updated: 17 February 2025
Understanding Cookies and Tracking
A cookie is a small text file that a website stores on your device when you visit. It holds a little information — a setting you chose, a session identifier, a record that you've already dismissed a notice, and hands that information back to the site on your next request. The web has relied on this quiet mechanism for decades. Without it, a site would forget you the moment you clicked to the next page.
Cookies fall into two broad groups by lifespan. Session cookies live only as long as your browser window stays open. Close the tab and they're gone. Persistent cookies stay on your device for a defined period, which lets the site remember a preference between visits — say, that you've already acknowledged this very policy.
We also use a handful of related technologies, such as local storage, that work on the same principle even when they aren't technically cookies. Throughout this page, "cookies" covers all of them.
Types of Cookies Deployed
The cookies we set serve three distinct purposes, and the difference matters when you decide what to allow.
Essential cookies
These keep the site functional. They remember your consent choices, maintain your session as you move between pages, and support basic security. You can't switch these off through our site and still expect it to behave correctly — they're the floor beneath everything else.
Analytics cookies
These help us see how the site performs in aggregate: which recordings draw attention, where pages load slowly, which paths visitors actually take. The data is statistical rather than personal in any meaningful sense, and we use it to fix friction and decide what to publish next.
Advertising cookies
We do not currently serve personalized advertising. Should that change, advertising cookies would support tailored content, and we would update this policy and our consent options before any such cookie reached your device. For now, treat this category as reserved rather than active.
Third-Party and External Cookies
Some cookies originate not with us but with services we rely on to run the site. We name them here so you know who else is involved.
We plan to use an external analytics provider to measure traffic and performance. That provider would set its own cookies under its own policy, scoped to the measurement work and nothing more. Until that integration goes live, no third-party analytics cookies are placed by us.
Content delivery and hosting partners may set cookies that route your requests efficiently and protect against abuse. These operate in the background and carry no marketing function.
Advertising partners belong to the same future scenario described above. If we ever bring them on, their cookies would be governed by their respective privacy terms, and we'd disclose the specifics here first.
Managing Your Cookie Preferences
You hold the controls. Every major browser lets you view, block, or delete cookies through its settings — usually under a privacy or security menu. You can refuse cookies outright, accept only first-party cookies, or clear what's already stored.
Be aware of the trade-off. Disabling essential cookies tends to break functionality: consent choices won't stick, sessions may drop, and parts of the site can stop responding as expected. Blocking analytics cookies, by contrast, costs you nothing in usability — it simply means your visit goes uncounted in our performance figures.
If you clear your cookies, this policy notice will reappear on your next visit, since the record of your earlier acknowledgment lived in a cookie you just deleted.
Policy Updates and Contact Information
We revise this policy when our practices change — when a new analytics tool arrives, for instance, or if advertising cookies move from reserved to active. The revision date at the top of this page always reflects the current version, so a quick glance tells you whether anything has shifted since your last read.
When a change is significant, we'll surface it through the consent notice rather than expecting you to check this page. This document describes our intentions and current setup honestly, though the cookie landscape and the services we use can evolve faster than any single revision date suggests.
Questions about how we handle cookies are welcome. Reach us through the Contact Us page, and read our broader Privacy Policy for how we treat personal data more generally.
